Client: Accom a.s.
Date: April, 2018
Type: Art Direction, Design
Website: www.accom.cz
Cheese Packaging Redesign Concept
As part of a packaging design inquiry from Accom a.s., I developed a concept for a new cheese packaging line. The goal was to modernize the visual identity of the product while retaining a sense of freshness and tradition appropriate for the dairy segment. The design emphasized clarity, shelf appeal, and a clean, contemporary look that would resonate with both modern consumers and loyal customers.
Although the concept was not implemented in the end, it served as an exploration of updated packaging solutions that could elevate the perception of dairy products in a competitive retail environment. The project also included conceptual visualizations and design direction for product differentiation within the line.